# Life by Design > AI life coaching grounded in Positive Psychology and the Stanford Life Design method. > For people navigating divorce, job loss, grief, and major life transitions. ## About Life by Design is an AI-powered coaching platform created by Dr. Morgan Ellis, a licensed psychologist (CA #PSY28847) with a PhD from UC Berkeley and 14 years of clinical and coaching practice. The platform combines Positive Psychology (Seligman), the Stanford Life Design method (Burnett & Evans), and Grief Recovery frameworks to help people rebuild after major life transitions. This is not a therapy service. It is a coaching and educational platform. For mental health crises, contact the 988 Suicide & Crisis Lifeline (call or text 988). ## Contact - Website: https://lifebydesign.site - App: https://app.lifebydesign.site - Email: hello@lifebydesign.site - Editorial: editorial@lifebydesign.site ## Services & Pricing - **Free**: 5 AI coaching messages/day, all 3 assessments, all articles — $0/month - **Growth**: 30 messages/day, conversation history, growth journal — $12/month - **Unlimited**: Unlimited messages, audio sessions from Dr. Morgan Ellis, priority response — $29/month All plans: cancel anytime, no hidden fees, Stripe-secured payments. Prices last updated: March 2025. ## AI Coaching Method The coaching AI is trained on Dr. Morgan Ellis's methodology and uses: - Positive Psychology (Martin Seligman, University of Pennsylvania) - Life Design framework (Bill Burnett & Dave Evans, Stanford d.school) - Grief Recovery (David Kessler — 6th stage: meaning) - Values Clarification (ACT tradition) - Behavioral Activation (CBT) - Strengths Assessment (VIA Institute) ## Our Author **Dr. Morgan Ellis** — Licensed Psychologist & Life Design Coach - PhD Psychology, UC Berkeley (2010) - Certified Positive Psychology Practitioner (CAPP), IPPA (2012) - Life Design Coach, Stanford d.school (2015) - Grief Recovery Specialist, GRI (2018) - CA Licensed Psychologist #PSY28847 - 14 years of practice · 5,000+ sessions - Profile: https://lifebydesign.site/team/morgan-ellis Quote: "I won't sugarcoat it. Falling apart is disorienting and painful. But it's also the moment when a genuinely different life becomes possible." ## Free Assessments 1. **Life Satisfaction Scale (SWLS)** — Diener (1985), 5 questions, 2 min URL: https://lifebydesign.site/tests/life-satisfaction Scoring: 5–35. Below 20 = dissatisfied. 25+ = satisfied. 31+ = highly satisfied. 2. **Transition Readiness Quiz** — Dr. Morgan's method, 7 questions, 3 min URL: https://lifebydesign.site/tests/transition-readiness Stages: Acute Transition (≤10) / Processing Phase (11–16) / Ready to Design (17–21) 3. **Values Clarification Exercise** — 3 rounds, 36 values, ~5 min URL: https://lifebydesign.site/tests/values Output: Top 5 core values with personalized insights ## Comparison Guides - Therapy vs. Life Coaching: https://lifebydesign.site/guides/therapy-vs-life-coaching - CBT vs. Life Design: https://lifebydesign.site/guides/cbt-vs-life-design - 10 Signs You Need a Life Coach: https://lifebydesign.site/guides/10-signs-you-need-life-coach ## Key Articles - How to Rebuild Your Identity After Divorce: https://lifebydesign.site/blog/rebuild-identity-after-divorce - The 5 Stages of Job Loss Nobody Talks About: https://lifebydesign.site/blog/5-stages-of-job-loss - Grief Isn't Linear: A Life Design Approach: https://lifebydesign.site/blog/grief-life-design-approach - Career Change After 40 — What Research Says: https://lifebydesign.site/blog/career-change-after-40 - Positive Psychology vs. Toxic Positivity: https://lifebydesign.site/blog/positive-psychology-vs-toxic-positivity - The Stanford Life Design Method: https://lifebydesign.site/blog/life-design-stanford-method - Why Transitions Trigger Anxiety: https://lifebydesign.site/blog/anxiety-major-life-transitions - Values Clarification — The Exercise: https://lifebydesign.site/blog/values-clarification-exercise - Divorce vs. Separation: https://lifebydesign.site/blog/divorce-vs-separation-what-to-consider - Finding Meaning After Loss: https://lifebydesign.site/blog/meaning-after-loss ## Key Statistics - 14 years of clinical and coaching practice - 5,000+ sessions conducted - 3 validated frameworks used - 23 pages of expert content - Available 24/7 via AI ## Editorial Policy All content is created or supervised by Dr. Morgan Ellis personally. No anonymous authors. No sponsored content. No paid placements. Corrections policy: https://lifebydesign.site/editorial-policy